To the Point Acupuncture

I designed a series of logo options to present to Dr. Hennessey, founder of To the Point Acupuncture. She cited the Chinese concepts of the yin-yang (or taijitu symbol) and the “four flowers” as integral to her acupuncture philosophy. She also mentioned her interest in dragon imagery. I designed various options that incorporate these concepts, before we eventually settled on a logo that incorporates both the “four flowers” and the yin-yang.

Finalized Logo